The brief

Abacus Insurance requested a new full stack HTML website to showcase their extensive service range and put their brand story at the forefront. They wanted their new site in a sleek and modern design.
From a technical perspective, the site had to integrate with their custom-built CRM System system which handled all of their product and customer information.

Our goal was to ensure this new website was true to Abacus and their brand story, whilst keeping their new and current customer’s experience at the forefront.