The brief

Quikstep connects central and remote resources in its own unique way. Its about streamlining the connection and operational trade and required a simple identity to exude the concept.

The Solution

A new positioning and strategic framework was defined for Quikstep. That allows the business to be able to build the right foundation for success and drive operational growth. This strategic direction inspired our creative. We developed a symbol to represent optimism, positivity, growth and success.